Drumroll please….
I am so excited to reveal VaVa Voom’s new branding and identity. Taaa-daaa!
Last summer, I contacted Angela at Saffron Avenue to help me rebrand my little business. We exchanged emails and soon after the process began.
The first step was to narrow down the color palette and overall look and feel. I created a board on pinterest to gather my thoughts and ideas; Angela began her magic. She had me pin things that I felt represented my work and the brand I wanted to create. It wasn’t long we started to see a pattern with color, texture, and mood.
I wanted my brand to stand out having a clean, sophisticated–glam style to it. I wanted muted/soft hues, beautiful handwritten calligraphy, and accents of gold. Angela put together a mood board to capture the overall feel of my brand. She nailed it!
After Anglea finalized my color palette, she quickly began my logo. She sent over a few logo variations and my job was to narrow it down.
Once I chose the logo, she pulled everything together in a final brand board.
Angela, thank you so much. You are an amazing and talented designer. I can’ t wait to work with you more in the future….
xo,
Jessie
